Important Features in an Online E-commerce System

There are various e-commerce systems online. Some of them include Magento, Zen Cart, osCommerce, Prestashop, and much more. With various systems, you need to know the particular system to use and one that matches your type of business. This post will help provide important features of e-commerce systems to help you determine the system that will suit your internet business.

Catalog management

catalog management in e-commerceThis is an important aspect of an e-commerce solution. This is because it manages all products under one roof. Usually, it comes with batch export and import functions. This is a useful feature when you have a wide range of products on your website. The good thing about this feature is that it reduces the time of upload and download. For instance, how much time are you likely to waste if you have to upload 10,000 products. The catalog will help you manage prices of various products easily. It ought to allow you to schedule prices of a wide range of products automatically.

Promotion and marketing tools

Promotion and marketing are quite important for an e-commerce website. A good e-commerce store requires occasional online marketing and promotion campaigns to keep the visitors coming back to your website and make purchases. The e-commerce system you have should allow you to manage and create discount coupons. Also, it should allow you to manage pricing rules for both non-members and members. Such tools are useful in helping retain your customers.

Delivery and shipping features

delivery and shipping in e-commerceDepending on nature of products you sell, a well-designed delivery and shipping module is quite important for an e-commerce site. In fact, the shipping and delivery module is an important feature for end customers. The system ought to allow your visitors to select a wide range of delivery options. Moreover, the system ought to auto calculate the shipping charges. You should note that some systems support some international carriers such as FedEx and DHL. In this way, you can provide real-time shipping rates to the customers.

Payment modules

This is quite similar to delivery and shipping. This is an important feature of any e-commerce system. The main aim of an e-commerce website is to sell products and subscriptions. Therefore, your e-commerce system ought to support major payment systems and gateways such as 2Checkout, WorldPay, and Paypal. It is necessary for your customers to have the freedom to choose the payment options they want.